Insights
The different insights, also called statistics, give the influencer information about his target group, the “right” time to publish his posts and a guideline about when most users who follow his profile are active. In addition, it can be checked how well the stories are received on Instagram, how the followers came across the influencer’s profile, such as via hashtags or the homepage, and how many people can be reached with the posts. Influencers should always keep an eye on the insights to get a feeling about their own community.